Tuesday, 10 April 2012

Manchester Fashion Week: Missguided.co.uk

Day two of Manchester Fashion Week is well underway with the event sponsors, Missguided.co.uk

Missguided.co.uk have a soft spot in my heart. I've known of the company for years and have worked alongside them in my role at The Fashion Network. The phenomenal success the brand has had in recent years is testament to hard graft, business prowess and Northern soul.

Moi in RayBans,
Blue Denim Wrangler Jacket
Blue See-thru American Apparel Oversize Tee
 Blue Tailored NEXT Trousers
Leather KG by Kurt Geiger Boat Shoes
The company recently announced their expansion and move to larger premises in the Trafford Park area of Manchester after they reported sales of £14.7m for 2011.

Nitin Passi, the company's MD, along with Sara Wilson of SaraLuxe, the company's Creative Stylist, sat front row as the first of their five catwalk shows kicked off.

But first... some drums?

More of those aforementioned 'theatrics', which one has come to expect of Manchester Fashion Week, came in the shape of a bongo player.

Prints galore was the theme and Missguided.co.uk didn't disappoint. Approaching the theme from the usual to the unusual the print show encompassed animal skins, Geometric, Aztec, forals, stripes, polka dots and even a stylish nod to chain-mail. 

The heels were high, the prices were low, it was everything you want from a fast-fashion etailer and the team should be proud of their efforts.