Monday, 6 February 2012

Jordan McDowell, your 'into' fashion insider.

Popped into the depths of Ancoats the other night to attend the North West premier of Carnage (Dir. Roman Polanski). The event was hosted by the Dog Ate My Wookie film site and the 'Into' app for Windows Phone. Dog Ate My Wookie is an 'into' insider which means the site updates the 'into' app with exclusive film orientated content and stages events to being 'into' app users closer to what their 'into', gedit? This event was the first for the North West and other events in London have been curated by the 'into' face-of, Mr Alex James of Blur.

The gorgeous space was decorated to replicate the room the entire film takes place in. Also, those saddies that watched 'Hot Like Us' on BBC Three while recognise the loft from the show's cringe-worthy 'elimination rounds'

An awkward impromptu dramatic performance, a scene from the film we would later see.

Sitting down for the film!

Why did I attend the event? Well, other than the free booze yours truly recently upgraded from my battered BlackBerry Bold to the new Nokia Lumia that operates Windows Phone. Not only that but I'm your North Western 'into' insider for Fashion. Yep, fashion Rambler will be updating the 'into' app from now on with exclusive content from the fashion scene here in Manchester and the North West of England.

Stay tuned for exciting developments and keep an eye on your 'into' app for your fashion Rambler updates!